rankmydoodle

00WHAT THE RESEARCH SAYS

Who ranks it,
and when, matters.

A long table covered in rows of pencil and ink doodles on paper, with a judge's hands lifting one sheet to look closer
AI-generated image, not a photograph of a real person or place.

A score is a judgement, not a measurement.

Studies of song contests, figure skating, wine medals and orchestra auditions show the same thing: when people rank creative work, the order, the judge and what they can see all leave a mark. A few simple habits make a contest fairer.

RANKEDbut how fairly?Updated

What tips a score

01Principles

  • Shuffle the order
  • Hide the names
  • Compare in pairs
  • Fairer judging, small changes

02THE SHORT ANSWER

Scores drift.
Good design steadies them.

Three ways a ranking can go wrong,
each shown in published research.

RUNNING ORDER

Later tends to score higher

In the Eurovision Song Contest and figure skating contests, ratings increased with serial position: later performers earned higher marks.

What tips a score

CONSISTENCY

Judges disagree with themselves

When a wine competition slipped the same wine to judges three times, only about 10 percent scored it within one medal group each time.

See the numbers

PAIRS

Compare two at a time

Comparative judgement asks judges only which of two is better. A 2025 analysis of 101 datasets found ten comparisons per item is generally enough.

Run a fair contest

03A QUICK SCORE CHECK

What could tip
the result?

Pick a situation to see what research found. The bar shows how much each one has been shown to sway or steady a ranking.

Findings come from published studies of song contests, figure skating, a US wine competition, orchestra auditions and comparative judgement datasets.

Score check

Choose a situation
Going lastHigher marks

Eurovision and figure skating ratings rose with running order, whether judges scored each act straight away or at the end.

The same entry, judged againOften a new score

Only about 10 percent of wine judges repeated their score within one medal group. Another 10 percent sometimes scored the same wine bronze one time and gold another.

Judges can see who it isRoom for bias

A 1997 study of orchestra auditions found a screen hiding the player raised by 50% the chance a woman advanced from some preliminary rounds.

Judging in pairsSteadier

Comparative judgement builds a ranking from many 'which is better?' choices. Across 101 datasets, about ten comparisons per item was generally sufficient.

Sources: Bruine de Bruin, Acta Psychologica (2005); Hodgson, Journal of Wine Economics (2008); Goldin and Rouse, NBER (1997); Kinnear, Jones and Davies, Behavior Research Methods (2025).

04TWO NUMBERS WORTH KNOWING

Expert eyes,
shaky scores.

One figure on judges' consistency,
one on what happens when names are hidden.

≈ 10%

Judges who repeated their own score

Between 65 and 70 expert judges a year were tested from 2005 to 2008 with the same wine poured three times in a flight of 30. About 10 percent stayed within a single medal group.

WINE JUDGES · HODGSON 2008

50%

Rise in a woman's chance of advancing

Goldin and Rouse found the audition screen increased by 50% the probability a woman would be advanced out of certain preliminary rounds.

BLIND AUDITIONS · NBER 1997

Hodgson also found judges were more consistent about what they did not like than what they did, and only about half of panels gave awards based solely on wine quality.

05FOUR HABITS FOR A FAIRER CONTEST

Running a doodle contest?
Try these.

None of these needs special software. They borrow from the research on order effects, blind judging and comparative judgement.

  1. Shuffle the running order

    Randomising cannot remove order effects, Bruine de Bruin notes, but it gives every entry an equal chance of a good slot.

  2. Hide the names

    Number the entries and keep names out of sight, as orchestras did with an audition screen.

  3. Ask 'which is better?'

    Show judges two entries at a time instead of asking for a score out of ten, and give each entry around ten comparisons.

  4. Never trust one score

    Even expert judges rarely repeat their own marks. Pool several judges' views rather than relying on a single one.

Two abstract doodles on paper laid side by side on a table, with a hand pointing to one of them
AI-generated image, not a photograph of a real person or place.

06COMPARATIVE JUDGEMENT

Two at a time,
a ranking at the end.

An empty stage lit by a single spotlight on a microphone stand, with rows of dark audience seats in front
AI-generated image, not a photograph of a real person or place.

People often interpret a 'score out of ten' differently. Comparative judgement avoids that by asking only which of two pieces is better, then fitting a statistical model, usually the Bradley–Terry model, to all the choices to give each piece a score.

Researchers have used it for samples of students' writing, cold-brew coffee and even images taken by spacecraft. It is especially useful for qualities that are hard to pin down, which is exactly what judging a drawing is.

07Questions

Questions people ask

Is it better to go first or last in a competition?

In Bruine de Bruin's study of the Eurovision Song Contest and figure skating, ratings increased with serial position, so later performers tended to score higher.

Does randomising the order fix it?

Not fully. The study says randomisation cannot reduce order effects, but it does give every candidate an equal chance of a preferred position.

Are expert judges consistent?

Not always. In a US wine competition, only about 10 percent of judges scored the same wine within one medal group across three blind pourings.

Do blind auditions make a difference?

A 1997 NBER working paper found an audition screen increased by 50% the probability a woman advanced out of certain preliminary rounds, and made her several times likelier to win the final.

How many comparisons does pairwise judging need?

A 2025 meta-analysis of 101 comparative judgement datasets found that collecting ten comparisons for every item is generally sufficient.

08Sources

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